Content

Setting up Your B2B Brand for Editorial Success

Setting up Your B2B Brand for Editorial Success

A B2B content marketer and a newsroom editor walk into a bar. What happens next?   “They probably complain - they have a lot of gripes”    ^ Christopher Gillespie, former software sal...

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6 Must-Try Content Marketing & Management Platforms for 2023

6 Must-Try Content Marketing & Management Platforms for 2023

Sure, I can talk to you about all those companies who failed at content marketing and thus sabotaged their own brand’s success. But let’s face it. Cautionary tales are so passé.    So,...

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Paperflite named the FrontRunners

Paperflite named the FrontRunners

There are only two kinds of people in the world :    The ones that think about Moira Rose when they see/ hear the word ‘baby’ And the ones that don’t   When Catherine O'Hara—the actre...

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How to let your content speak for you

How to let your content speak for you

A multi-step content sequence that will guide you through the content creation process, with Freshservice as the case in point to give you more context

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Learn from the Tap Dancer

Learn from the Tap Dancer

It was a cold Monday morning, typical of New York. I was shuffling to work. Everything seemed just the usual until I stepped out of the subway on 42nd street. I couldn't but help notice a...

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